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Contact us today for all your permanent & temporary display needs!

DS Smith, is excited to officially announce our strategic partnership with The Display Connection. This venture allows us to leverage the combined strength of DS Smith’s integrated supply chain and expansive manufacturing capabilities with Display Connection’s merchandising expertise and unmatched creative resources. It’s with great pleasure we embark on this journey to deliver the highest value and satisfaction to our clients by providing innovative, merchandising and display solutions that elevate products at retail.


Who we are

The Display Connection Powered by DS Smith is a true innovator in the world of in-store & on-premise marketing. We are a custom design and manufacture of point of purchase displays and fixtures. For over the past 30 years we have been assisting our client / partners in consumer brands, marketing agencies, B2B and major retailers by developing award winning and impactful in-store display systems.

Become our next partner and understand why The Display Connection Powered by DS Smith is your best choice to manage your next in-store merchandising program.

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The Display Connection Powered by DS Smith was founded in 1980 to serve the specific needs of our point of purchase customers. Our focus is in custom point-of-purchase displays produced in a variety of mediums including corrugated, plastics, wood and wire. Our expertise with a variety of temporary and permanent materials allows us to take a broad view of problem solving. We can mix and match materials, concepts and processes to best satisfy our customers’ needs and control costs. We take pride in our ability to push the design and production envelope, offering our customers innovative, cost-effective solutions. Quality is an ingrained and integral part of our operations.

In 2005 the company became a woman-owned business. Our product offerings have grown to include specialty packaging, permanent displays and specialty printing. Our New Jersey based company is a fully equipped 80,000 square foot point-of-purchase design and manufacturing facility, offering the height in innovation and superior quality display programs. This corporate office and plant facility provides the central location for the majority of our domestic assembly and product fulfillment. In efforts to reduce our company’s carbon footprint, we have recently installed solar panels that will completely remove our electrical needs off the power grid. We are very proud of this next step in our company’s bright future. We also retain production and fulfillment facilities in the mid-west as well as the west coast. Over the past 15 years our oversees partnerships have become a great value added asset with providing the most competitive production pricing to our client’s.


Step 1 – Client Specifications:

Understanding our clients end goals is our main initial focus.  Listening to what exactly You are attempting at retail is the first step to a successful in-store program.

Step 2 – Customer Views:
In an ever-changing retail environment, keeping updated with the latest sharper marketing insights provides our designers with the tools to best target your display needs.

Step 3 – Design:
We incorporate those insights into the most creative designs, utilizing appropriate materials and production methods, all while understanding retail specifications.

Step 4 – Engineering:
Taking those great design and making them real!  Our team of engineers consider all aspects of the production process including budgets, materials, timing, equipment and value engineer your next merchandising program to best fit your needs.

Step 5 – Production Planning:
We outline EVERY aspect of the production process with detailed information to ensure your display merchandising program will meet all of its goals, and of course – within budget and on schedule.

Step 6 – Eco-Friendly Solutions:
As we are not tied down to any one specific production method or materials, we try to incorporate the most eco-friendly process keeping up with your environmental conservative ideals.

Step 7 – Execution & Quality Management:
During the production process our internal team of manufacturing professionals oversee every aspect of the production process to ensure all displays meets every mark of our high standards check list – from the first one off the line to the last!

Step 8 – Implementation and Logistics:
When your programs are produced, it’s not over for us yet.  Our team of shipping personnel can assist in every aspect of logistics – from warehousing, drop shipping or national distribution.


Quality, which is our highest priority at all levels of operation, is achieved only through vigilance. We are very proud of our record. We achieve our high quality levels because the responsibility for a project’s success has been instilled into the work ethic of everyone in the organization.

Our flexible corporate structure allows us to quickly adapt to and fulfill the specific needs of our clients. Our staff excels at managing these details from estimating & project management through production & shipping.

Professional expertise is essential to realizing project success.

Our industry is a business of details, which are fast-moving and ever-changing. Our resilient staff excels at managing these details. In the end, professional expertise is essential to realizing project success.

We stand behind the company’s willingness to do what is needed to ensure that this level of quality is maintained on any program that is entrusted to us.

There are only a handful of companies like ours in the industry that can truly design and manufacture mixed material display programs. Display programs that can range from 100% corrugated pole toppers, to a mixed permanent fixture that could consist of injection molded parts, fabricated metals or woods. Our diverse team of Industrial designers, Engineers and project managers have been involved in mixed material displays for countless years and find true pleasure in solving even the most difficult task, but never forgetting about the smallest details.

Creative design, value engineering and production are our core capabilities that our clients such as, Toys R Us, Pepsi, Scholastic, Yellow Tail, Heineken USA, Centerra Wine Company, JVC, Playmobil and Hasbro have come to rely on us for unmatched service.


From Concept to Logistics, CONNECTING everything in between.
Let our highly experienced team design, manufacture and ship your next in-store merchandising program.


From initial creative sketches to full color, photo-realistic renderings, Our team of industrial designers with countless years of retail design experience are excited and ready for your next challenge.


Our team of seasoned engineers and industrial designers are well-versed in metals, molded plastics, wood, papers and corrugate which allow them to mix mediums to bring you a cost effective and hi-quality in-store merchandising program.


Our Full model-making shop and graphics team work closely with engineers to ensure the creative envelope is pushed within a fully functional design meeting client budgets.


The team has a keen grasp of quick turnaround times, attention to details and a vast knowledge of production methods which allow them to work with our domestic and overseas vendor partners to ensure best cost/ quality. These vendor relationships span decades of mutually beneficial development.


Tight management and QC of large volume runs down to regional programs, ranging from complex  interactive to large pallet packs. Product fulfillment also available.


Our shipping department manages full-scale national programs, shipping bulk or pick-and-pack drop shipping working with client Logistics crews or managing freight internally.


We invite you to explore some of our past national programs, most of which have been produced from concept to completion by Interstate Display Connection. We are proud of our roster of Fortune 500 clients, most of which we have enjoyed decades long relationships.